One of the most unique things about purchasing a wedding gown in Utah is the fact that in the Salt Lake Area, 40-50% of the brides that we see have a modesty requirement for religious reasons. In other outlying areas of Utah as many as 80-90% of the brides may have a modesty requirement for their wedding gown.
Although there are a few manufacturers that produce modest wedding gowns, the majority do not. This gives the bride that needs a modest wedding gown a more limited selection over a bride that selects a strapless wedding gown unless she chooses to use a bolero jacket or customize a strapless wedding gown with matching fabrics and laces for modesty.
Fantasy Bridal specializes in customizing strapless gowns and creating unique bolero jackets. Annette Riccardi, an owner/manager, pioneered the true modest fill with matching laces and fabrics over 25 years ago. Prior to that, the bridal stores that existed at that time (ZCMI, Nanette's of New York, Bridal Outlet, and The Bride's Shop) utilized a drop in, t-shirt type modest fill. Annette oversees our alterations department, and completes most of the bridal gown fittings. Our seamstresses have been hand-picked by Annette and are experts in their field. Luljeta has been sewing professionally for 39 years and Trang has been sewing professionally for 25 years.
When purchasing and altering your gown at Fantasy Bridal, your gown never leaves the controlled environment of our store giving you piece of mind that it is well cared for by our seamstresses. Brides tell us that our prices are well below their expectations. With your alterations, you receive one free steaming/pressing and detailing of your wedding gown, valued at $85.
While we do our best to order the closest size possible to your measurements, unless you are the exact measurements of the size chart and 5'7" to 5'9" tall, you will need some sort of alterations to tailor your gown to your figure. Typical alterations are a bodice, hem and bustle or a shoulder adjustment for a sleeved gown. Only 1 bride out of 10 may need no alterations but will still elect to have the train bustled on her gown for dancing or walking.
Because each person is unique, there is no way possible to build the price of the alterations to be included in the dress price. We would hate to penalize the brides that don't need any work at all or the brides that choose to have their gowns altered elsewhere.
During the busy season from March through September, we ask that you allow 6-8 weeks for alterations before you need the dress. If you are doing bridal photos, that is 6-8 weeks before your portraits. Always error on the side of caution: some gowns may require more than one fitting, so pad the time accordingly especially if you are doing custom work. Also allow enough time if you have a tight schedule and only can come in on certain days for fittings.
Each modest fill or bolero jacket that is custom made is made to specifically fit the bride. This requires that patterns are cut for that bride and also includes any minor adjustments needed to ensure that the custom work fits perfectly before the bride takes the gown home. It may also include hand beading, which is the most labor intensive part of any custom work.
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